A real PLUS!
IPTC-PLUS for enhanced rights interchange data.
lookat.me™ already boasts IPTC support for clients in the media industry. Now we are implementing IPTC-PLUS for enhanced rights interchange data. lookat.me™ can be configured to extract IPTC-PLUS data for display on a special tab for each item.
The IPTC (International Press Telecommunications Council), based in London, UK, is a consortium of international news agencies, publishers and vendors. IPTC develops and maintains technical standards for news exchange that are used by most major news organisation around the world. The PLUS Coalition, an international non-profit organisation, has developed the Picture Licensing Universal System (PLUS), a system of standards to help the industry manage image rights.
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